Tuesday, February 19, 2013

Latest Project for Lawyer in Brenham (Part 2)

As I'm working on a website for The Gerke Law Firm, I want to share more about this law firm. Chad Gerke is a lawyer in Brenham, and opened up his practice after spending many years with a prestigious law firm in Houston. Born and raised in Brenham, he went on to earn a double B.S. from Texas A&M University in Biochemistry and Genetics. Chad then earned his law degree from South Texas College of Law. Chad has specialized from the beginning of his career as a trial lawyer. Throughout his career, he has represented a variety of businesses, including Fortune 500 companies and Fortune 50 companies. He also represents individuals and small businesses.

Chad has received impressive honors, including "Texas Super Lawyers, Rising Star" from Texas Monthly magazine, as well as Avvo Lawyer rating of "Superb". Chad has also participated in a tremendous number of publications and speaking engagements. Just a few of these include:
  • "Estate Planning 101- Wills, Trusts & Estates," Brenham Louise Giddings Retired Teachers Association, January 8, 2013; 
  • "Knock, knock...It's OSHA...What to Expect During an OSHA Investigation," Washington County Chamber of Commerce 'Lunch & Learn Event; August 2, 2012
  • "Update on Getting Social Media Information into Evidence with Ethical Considerations," The State Bar of Texas, Soaking up Some CLE Course, May 18, 2012
  • Co-Chair of 2012 TADC Trial Academy, March 30-31, 2012
  • "Social Networking Sites: They are here to stay... So how do you use them?"Washington County Bar Association, November 14, 2011
  • "Social Media... How to Use it in Your Litigation Practice," Federal Law Conference 2011, presented by the Federal Bar Association of Southern District of Texas, Hidalgo County Bar Association, and Cameron County Bar Association, October 20, 2011
  • "How to get Social Media Information Into Evidence or How to Authenticate a Tweet," The State Bar of Texas, Soaking Up Some CLE Course, May 12, 2011
  • "Social Media and the Internet: Friend or Foe?" TADC Magazine, Summer 2010
This is just a snippet of forums and organizations with which he has been involved, and you can read more about his lawyer bio on his website. He clearly knows a lot about the impact of social media on the legal world which is becoming increasingly important since social media is here to stay and can provide new avenues for lawyers to obtain evidence. Social media within the legal system is undoubtedly a new horizon for lawyers to learn how to properly utilize, which makes Chad's knowledge and experience on this subject that much more valuable!

Tuesday, February 12, 2013

Social Media Tips for Businesses (Part 2)

I wrote about social media tips for businesses a couple of weeks ago, and wanted to include some more ideas! Again, these tips are from a beer brief on social media within the beer industry, but I will keep this general and how social media can be used among all businesses.

First off, there are many 3rd party applications out there for posting to multiple social media platforms, such as HootSuite and TweetDeck. However, think twice about using these because Facebook's algorithm places lower priority on these updates within the newsfeed, and users can opt to hide these updates. While these options sound good in theory since it's a lot to keep up with posting to Facebook, Twitter, LinkedIn, etc., it is best to post directly to each account. If you feel that it is unfeasible to post to all of these accounts, maybe you just keep the accounts that are most successful for your business and disregard the others?? Just a thought.

Tip #2: When all departments are on board with the social media campaign, the company's social media has a much greater opportunity to have valuable social media efforts. This makes sense because if you have insights from various departments/positions at your company, your content will be less predictable and more insightful for your business, which will fare better among social media audiences.

Tip #3: Most successful pages are led by someone who truly wants to be in this position. This also makes sense because enthusiasm (or unenthusiasm) will come across on the page.

Tip #4: Successful social media pages are promoted by adding social media icons to printed materials. Examples of this are adding the icons to the back of trucks, signs outside of offices, flyers for beer tastings and festivals, email signature lines, and employees' business cards. Icons can also be included on websites, such as this beer distributor's website.

Hope these tips are helpful! More info to come soon!

*Source for all content: Verno's Beer Brief, Year 9, Issue 7, September 2012

Monday, February 4, 2013

Latest Project for Attorney in Brenham

I want to share with you the latest project I'm working on for Chad Gerke with The Gerke Law Firm, an attorney in Brenham, Texas. The Gerke Law Firm has many specialties, including personal injury law and business law. The Gerke Law Firm also handles trial matters including employment law, OSHA and workplace investigations, wills, trusts, estate planning, probate and guardianships. The Gerke Law Firm was founded by Chad Gerke after leaving a prestigious law firm in Houston, TX. Chad has handled a diverse caseload including cases involving business disputes, products and premises liability, as well as lawsuits involving serious personal injury and/or wrongful death.  This includes trying cases to juries throughout the state of Texas. Chad also has an office in Sugar Land, Texas, allowing him to meet the needs of clients in the Houston area. Chad represents individuals and businesses, both big and small. 

The Gerke Law Firm has extensive experience representing both Plaintiffs and Defendants in cases involving serious personal injury law and/or death. Specifically, this Brenham attorney represents personal injury cases involving serious workplace injuries, 18 wheeler accidents or truck accidents, defective products, serious automobile accidents, premises liability cases, medical negligence or medical malpractice, nursing home abuse, crane accidents, and construction accidents. 

Chad Gerke is also a seasoned business attorney through business litigation and commercial litigation. With experience representing both Plaintiffs and Defendants in business disputes and commercial cases, this Sugar Land attorney represents cases involving breach of contract, breach of warranty, negligent misrepresentation, breach of fiduciary duties, tortuous interference with contract, fraud, sales disputes, and Deceptive Trade Practices Act (“DTPA”). 


In addition to being an attentive and hard-working attorney in Brenham and in Sugar Land, Chad is extremely involved in community organizations in both Brenham and Sugar Land. Chad has been great to work with through his website, and he has an outstanding reputation as an attorney through his experience, integrity, and determination.