Wednesday, March 13, 2013

Latest Project for Personal Injury Lawyer in Sugar Land, Texas (Part 3)

I’m in the final stages of work on my latest project, which is a website for The Gerke Law Firm, a personal injury attorney in Sugar Land, Texas. The Gerke Law Firm has vast experience representing personal injury cases and / or wrongful death cases. Having represented both Defendants and Plaintiffs, The Gerke Law Firm has the advantage of understanding of both sides of these types of cases. This, in turn, provides The Gerke Law Firm with valuable insights into how these types of cases can be resolved in its clients’ favor.

Choosing the right lawyer for your personal injury case is a huge decision, and you want to make sure that you are working with the right firm for the job. You deserve a law firm with vast experience and a solid reputation. Serious personal injury and wrongful death can be a tramautic time for an individual and their family, and The Gerke Law Firm’s substantial experience in this area allows the process to run as smoothly as possible.

This law firm has dealt with a variety of personal injury lawsuits, including serious workplace injuries, 18-wheeler and truck accidents, defective products, serious automobile accidents, premises liability cases, medical negligence and malpractice, nursing home abuse, crane accidents, and construction accidents.

They represent clients in the a variety of types of cases, such as burns, spinal cord injuries including paraplegia and quadriplegia, amputation, back and neck injuries, broken bones and fractures, and head injuries.

The Gerke Law Firm speaks Spanish, which is a helpful asset for many of its clients. With offices in both Brenham and Missouri City, Texas, The Gerke Law Firm is able to meet the needs of clients in Washington County and in the Houston area. Additionally, his office locations allow him to work with clients in the counties of Austin, Brazoria, Grimes, Fort Bend, Harris, and Waller.

Friday, March 8, 2013

Getting Social Timing Right

Getting social timing right can be tricky, especially knowing that timing can potentially maximize or minimize the attention your post gets. I found some fascinating statistics that show which days of the week, times of the day, and even how frequently to post to maximize your content's exposure.

Facebook Timing
Best Day to Share: Saturday (the most sharing is done on Saturdays)
Best Time of the Day to Share: Noon (Facebook shares tend to spike around noon and a little after 7pm)
Best Sharing Frequency: 0.5 posts per day (or 1 post every 2 days)

Twitter Timing
Best Time of Day to Tweet: 5pm (This is based on re-tweets. About 6% of all re-tweets, which is the highest percentage, occur around 5pm.)
Best Tweeting Frequency: 1 to 4 per hour (seems like a lot of tweeting, but apparently this frequency fared the best in the study!)
Best Days to Tweet: Midweek and weekends
Best Time to Tweet: Noon and 6pm (This is based on Twitter Click-Through-Rates (CTR) by the Hour. CTR spikes occur around noon - lunch hour - and 6pm - home from work.)

Timing and Email Marketing
Open Rates by Day: Highest during weekend
Open Rates by Hour: Early morning
CTR by Day: Highest during weekend
CTR by Hour: Highest in early morning
Best Sending Frequency: 1 to 4 per month
Effect of Subscriber Recency on Unsubscribe Rate: Less than 10 days (The highest unsubscription rate occurs among those who have been subscribers for less than 10 days.)

I hope you find this data helpful, and gives you a better idea of when you can best reach your customers!

*This data is courtesy of KissMetrics and was included on website for Social Marketing Writing